One of the most popular webinar tools on the market is GoToWebinar. These are the perfect-case, does-it-all solutions that you need to keep in mind when selecting your platform of choice. I’ll start the list with the best webinar software tools in the game for startups and individuals. The Top 10 Webinar Platforms for Startups and Individuals in 2020 I’ll try to address the niche-specific cases as I go down the list. That’s why I tried to do our best to review and analyze the best use case scenarios for the top 20 webinar platforms. However, I also kept our feet firmly on the ground, understanding that the differences or perceived drawbacks of some platforms might be a blessing in disguise for some specific use cases. Follow-Up Experience - Are your leads able to be properly nurtured after the webinar, through the platform itself? What are the redirecting options?.Attendee Experience - What does the user see- Is the platform easy to load on any PC/Mac/Mobile?.Registering Experience - What’s the experience of your leads going to be like registering for your webinar?.Features and Functionality - Is the platform focused on automating your marketing process? Does it provide Q&A, resource tabs? What are the integrations provided by the tool?.If a digital tool is not easy to use, you’ll need to calculate whether it’s worth to learn how to use it properly. Ease of Use - We are living in 2020, folks.When I started out with our research, I was set on using strict criteria to compare the top 20 webinar platforms. Most of them are founded in the last 2-3 years. In fact, there are more than 29 active webinar platform startups and services. You know the saying from 10 years back that goes - there’s an app for that? Well in 2020, we can confidently say that there’s a SaaS Platform for ANYTHING. ![]() You already know that we’re here to help you select THE right platform for your specific case, so without further adieu, let’s get started! Top 20 Webinar Platforms for 2020 You still need to consider factors, such as stability, functionality (recording, storage), features (Q&A, scheduling), customer experience and more. (Some call it the paradox of choice).īe sure to also check out my 12 tips on becoming a keynote speaker. They generate perfect sales lead ( amazing for lead nurturing)īut it can be a hassle to choose one of the many webinar platforms.Webinars are a great way to engage with existing customers and retain their attention.You can use webinars as internal training and onboarding tools.The stats are more than obvious, but their webinars have more than one benefit and use. The next digital marketing transformation is happening right now. It’s similar to how the individuals and businesses that became early adopters of social media benefited the most. They are the next wave in the transformation of digital content. The Benefits Outweigh The Costs (Especially for Webinar Platforms) Marketing-related Webinars boost a 39.10% conversion rate.Education Webinars have an average conversion of 30.79%.Training Webinars received a 44.79% conversion.95% of marketers (in an ON24 survey) agreed to webinars being a key tactic for lead generation.Communication webinars received a CTR of 67.05%.On average, they have experienced a whooping 19% conversion rate. 19% Conversion Rate in the Highest Rated WebinarsĪccording to the latest webinar stats for 2020, more than 61% of marketers use webinars to promote their content. ![]() They are a quick and easy way to engage with your leads directly while providing evergreen content for your business. In fact, I have a few great tips on how to build up a LinkedIn community right here!Ī natural evolution of the seminar, webinars are taking over the world by storm. But as the tasks start piling up, finding new ways to share your expertise is a must. Providing value to many with your experience is a profitable endeavor. ?īuilding sales funnels, writing blog content, connecting on LinkedIn has become a full-time job for many. You have to invest time in your online presence. The WHOLE WORLD is wide open to new opportunities. It’s a busy and exciting time for industry professionals. THE POPULARITY OF WEBINAR PLATFORMS EXPLAINED
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